Client: Ongavia/Teva
Team: VCCP
Type: Branding, Iconography, Editorial
Iconography and editorial design for English medical company that sells eye injections which can treat and help relieve many different eye conditions.
Simple yet eye catching visuals helped make the uncomfortable procedures less scary while flat, colourful and eye catching art direction helped disturb the status quo in medical field brandings.
Biggest challenge we faced was to find a balance between what is medically acceptable and what is playful, engaging and comfortable.
